Not too long ago I created a logo and brand identity design for a client friend of a friend who is running her own yoga classes in Montreal. She does personal coaching, private coaching and office yoga and was looking for a design for her latest project: Rooftop Yoga in the Garden.

I wanted the logo to really represent the warm calmness and garden space. The full name of her yoga classes is “Yoga in the Garden at Santropol Roulant” — Santropol Roulant is the name of the space where Jennifer uses the rooftop for her classes.

The first image is the final logo I created for this event. I went through several ideas for this logo, trying to really incorporate the yoga aspect but not forgetting its true appeal — the rooftop garden! 

The person seated cross-legged in blue shows serenity, sitting peacefully inside a series of circles. Circles are a pleasing and calming shape and demonstrate a cycle, or infinity. (In this particular case, the circle is also representational of a wheel, or movement, because of the ‘roulant’ name.) Blue is a relaxing colour, especially paired with a warm colour (such as yellow), it becomes a very pleasant and comforting combination. Blue and yellow are complementary colours and reinforce each other. The soft green colour acts as a secondary colour to the bold yellows and blues, and emphasizes the ‘jardin/garden’ aspect of the activity. Since the activity is ‘Rooftop Yoga in the garden’, the flowers appear above the circle, as if they are atop of a small globe, symbolizing the ‘rooftop garden’ aspect.

I ended up creating an entire branding identity document for her, including the colour palette, fonts (main and web safe), and logo construction for promotional use in print and online.

I actually had a lot of fun creating this for Jennifer and she liked it so much that I’ll be continuing to produce design work for her yoga events coming up soon!

I’m always up for a new challenge, creating a new logo or look for a company or person. Hit me up for freelance graphic design work!
katiebrx@gmail.com

One of the perks of showing at the Puces Pop artisan market this past weekend was getting to meet tons of really creative artists and like-minded people. I exchanged a ton of business cards and also got quite a few back from people who were interested in learning more, in an interview maybe, and in selling my stamps in their own boutique. 
One of these people was the creator and owner of local Montreal boutique Swell Fellow, a gift store in the Old Port which focuses on unique gift ideas, made by local Montreal artists. 
I biked over to the shop today to bring some of my stamps, ink pads and Montreal-stamped cards (available ONLY in this particular boutique!). It’s a really cool little nook of a store in the heart of the Old Port, carrying everything from postcards to home décor… and now, stamps!
Check it out if you’re ever wandering around Vieux-Montréal.

Swell Fellow is located at 340 Notre-Dame Est, Old Port, MontrealOpening hours are:Mon - Wed 11am to 6pmThurs 11am to 7pmFri 11am to 9pmSat - Sun 11am to 6pm

One of the perks of showing at the Puces Pop artisan market this past weekend was getting to meet tons of really creative artists and like-minded people. I exchanged a ton of business cards and also got quite a few back from people who were interested in learning more, in an interview maybe, and in selling my stamps in their own boutique. 

One of these people was the creator and owner of local Montreal boutique Swell Fellow, a gift store in the Old Port which focuses on unique gift ideas, made by local Montreal artists. 

I biked over to the shop today to bring some of my stamps, ink pads and Montreal-stamped cards (available ONLY in this particular boutique!). It’s a really cool little nook of a store in the heart of the Old Port, carrying everything from postcards to home décor… and now, stamps!

Check it out if you’re ever wandering around Vieux-Montréal.

Swell Fellow is located at 340 Notre-Dame Est, Old Port, Montreal
Opening hours are:
Mon - Wed 11am to 6pm
Thurs 11am to 7pm
Fri 11am to 9pm
Sat - Sun 11am to 6pm

So I finally opened up an Etsy store! Just one more place where you can get your hands on my Montreal Stamps.

I’m still new the the Etsy world so please favourite or like or share or whatever!

All the kids love my #montrealstamps 🐠
@pucespopmtl #pucespop #popmtl #montreal  (at Puces Pop)

All the kids love my #montrealstamps 🐠
@pucespopmtl #pucespop #popmtl #montreal (at Puces Pop)

Hanging out at @pucespopmtl all weekend, come say hiiii 🙋 #pucespop #popmtl #montreal #montrealstamps (at Église Saint-Denis)

Puces Pop is TODAY TODAY TODAY!
Happening all weekend long!
Come see me and tons of other local Montreal artists selling beautiful hand-crafted wares! SO EXCITING! :D

Puces Pop is TODAY TODAY TODAY!

Happening all weekend long!

Come see me and tons of other local Montreal artists selling beautiful hand-crafted wares! SO EXCITING! :D

Family Shout-out

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I’ve been working on the redesign of my Dad’s TV blog for a little while now and we finally went live a couple days ago! The new website is easier to navigate with categories at the top, has a magazine-blog-style layout and suggests related articles to keep reading!

My Dad’s been writing this blog and posting articles almost every single day pretty consistently since 2007. There’s approximately 2,556 blog posts and we’re been sifting through nearly each one, correcting tags, adding categories, and making sure the formatting transfers over correctly to the new platform.

I’m obviously only taking the design/illustration credit here, as I’m not so savvy as my programmer/engineer partner who did the bulk of the work (aka internet magic).

image

In any case, I think it’s really coming along and is just about completely updated! As a little promo boost, we also made a Facebook Like Page to help redirect people to the new website and make commenting, sharing and keeping up with articles a lot easier.

Check it out and Like/Follow to stay tuned!

Art & Skin Event

The nice people over at Dermalogica Canada are having a special show this month called “Dermalogica à Montréal” on May 22nd. It’s an ‘Art & Skin Exhibition’ and they have kindly asked me to be one of the featured artists!

Come check out the event, pick up some refreshing skin products and buy some Montreal art!

Dermalogica à Montréal
132 Rue McGill
Montreal, QC H2Y 2E5
Canada

Thursday, 22 May 2014
5:00 PM to 7:00 PM

"Enjoy 5 à 7 hors d’oeuves and refreshments before leaving with a limited-edition gift bag filled with your Dermalogica favourites."

Get your tickets here:
http://www.eventbrite.ca/e/dermalogica-a-montreal-presents-art-skin-exhibition-tickets-11492539495
(ticket sales go to The Dermalogica Foundation’s FITE program. This program seeks to create a pathway to entrepreneurship for women and girls. FITE provides access to small loans, and education and vocational training, to help amplify the voices of women entrepreneurs around the world.)

Just for fun I made a little spoof image of their event poster featuring my Montreal Stamps:

So there are only 28 days until Puces POP artisan market! In preparation, I’ve been stamping like crazy and wrapping lots of stamps.

New to the Montreal Stamps collection are greeting cards and postcards! Each card comes with all 5 of the designs stamped directly on to the front of the watercolor-quality cardstock paper. The inside of the card is left blank for you to fill with your own mots d’amour. Each card has its own respective envelope (a kraft paper envelope to fit) stamped with 1 of the Montreal Stamps at random. Get a small pack OR buy as many as you want individually!

Also, as a very early holiday treat, I made Christmas cards! These are the same as the regular cards except that they are stamped exclusively with red and green inks. The envelope differs slightly as well with a pretty mistletoe branch accompanying a Montreal Stamp design stamped in red.

The other Christmas cards (made by yours truly) are from my own personal collection and have nothing to do with the Montreal Stamps… but they’re still pretty nice! ‘Santa in chimney’ cards in packs of 3 and ‘Santa flying over trees’ in packs of 3 as well. All cards come with Christmas message inside (written in English only, désolé!). Check out more detailed photos of some of those here.

More photos and updates to come!

Dear Concordia students,
Your beloved Concordia Community Solidarity Co-op Bookstore is now the 3rd home to the Montreal Stamps! Freshly wrapped and delivered, they are closer than ever! Pick up your fave stamp and a brand new black ink pad to go along with it!
Located at 2150 Bishop st. just behind the Hall building!

Dear Concordia students,


Your beloved Concordia Community Solidarity Co-op Bookstore is now the 3rd home to the Montreal Stamps! Freshly wrapped and delivered, they are closer than ever! Pick up your fave stamp and a brand new black ink pad to go along with it!


Located at 2150 Bishop st. just behind the Hall building!